So often we come across properties that have great structural design and finishes, but they are obscured by Seller’s less than desirable furniture and decor choices. PadStyler Virtual Staging helps you refurnish such rooms to showcase the full potential of these listings. We did exactly that with the listing below.
Result: Sold in 3 weeks at asking price!
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Continue readingSome properties must be marketed while undergoing heavy renovations or new construction. PadStyler Virtual Staging virtually finished and staged this property during construction to help sell it faster.
Result: Sold in 6 weeks before construction completion!
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Continue readingIf you’ve bought or sold a home in the last few years, you’ve felt the winds of change in the real estate market. It’s not only about fluctuations in home inventory, or ups and downs in interest rates.
Real estate is going virtual! And the transformation from traditional to virtual didn’t just begin yesterday.
We’ve exchanged print marketing for digital marketing. Most shoppers get their first look at homes for sale by clicking a mouse instead of poring over the real estate section in the Sunday newspaper. Sellers (and buyers) are even using virtual real estate brokers.
Many sellers love a popular marketing tool known as virtual staging.
If you haven’t heard of it, here’s your chance to learn about why sellers are choosing virtual over traditional home staging. Keep reading and see if you don’t get excited about this intriguing sales and marketing tool!
When a real estate agent suggests staging your home, what comes to mind?
Moving all the furniture around? Giving your home a deep clean? Maybe you grab your brush and go for the latest trendy paint colors.
It’s one thing to refresh a home with a coat of paint and professional cleaning. Then you can stage with your furniture and a few tasteful accents. Traditional staging works if you own a houseful of high-end furnishings.
But if your décor is a little blah, or if you’ve already moved out of your home, traditional staging isn’t as effective.
Empty homes offer little in the way of curb appeal. Remember, before most buyers ever see the yard and front entryway, they’ve seen inside through an online real estate website. Those empty rooms look like boring boxes.
A professional photographer takes real photos and then uses software to change the furnishings and other décor. Sellers like the way virtual home staging creates the wow factor.
And while virtual home staging may be new to you, it’s not new to the real estate field. Remember the last recession? People lost homes and many abandoned them altogether.
Back then, virtual staging helped both homeowners and banks make abandoned properties look better in one or two clicks.
Sellers also like this method of home staging because it can make a property stand out.
A well-staged listing shows a home with high-quality furniture and professionally decorated rooms. Stage virtually and help buyers fall in love with the home they want rather than the one they see in person.
Virtual staging can connect buyers emotionally to your home. No buyer can resist seeing a home in person when they’ve already formed a connection virtually.
Virtual renovation is the process of using 3D design to update structural elements of a home like flooring/paint changes, kitchen remodels, drywall/ceiling updates, backyard improvements and more. This helps homeowners and home buyers visualize the true potential of the space and boost property appeal.
Let’s admit it, a lot of the homes are furnished poorly and you wish you had a magic wand to replace the furnishings before listing them for sale. Well, now you do. Our designers can virtually replace the existing furniture with beautiful new furniture, helping your buyers visualize the space to its full potential.Â
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We get to stage some pretty run down houses.
Here’s what came our way recently
Online buyers look at a listing for only 3 seconds before deciding to click on it for details. This makes the cover picture of the listing a very powerful asset to draw them in. Our designers can enhance the landscaping, weather and curb appeal virtually so your online listing looks its best.
Is it harder to sell a home that looks bad from the outside or from inside?
Tell us on Facebook
It is amazing how just updating the carpet and paint can bring a house back to life. Yet most sellers don’t make an effort to do so before putting a house on the market. But we have you covered. Our designers can virtually change the flooring and paint to show your buyers the true potential of the house.Â
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Is it a smart investment for sellers to replace carpet before putting a house on the market?
Tell us on Facebook
Backyards sell lifestyles sell homes. Backyards are the big reason apartment dwellers move up to single family homes. Our designers help your buyers visualize this lifestyle by staging the backyard with some nice patio furniture, cocktails, barbecue grill and may be even a swimming pool.
Virtual Home Staging is often misunderstood as being deceptive and we dispel the myths
Virtual Staging is now part of mainstream Real Estate Marketing strategy where Listing Agents and Homeowners choose to digitally furnish photos of vacant or poorly furnished listings instead of renting real furniture. Despite being proven to work, some agents still refuse to see the value of Virtual Staging and argue that it should not be part of an effective Real Estate Marketing plan.
What follows is our response to the common concerns and questions raised by Real Estate Agents, most of whom have later turned into our customers and believers of Virtual Staging.
Agent Myth #1: Virtual staging is misrepresenting the property
Virtual home staging involves staging pictures of rooms with virtual furniture and accessories. Just like traditional staging, it is a visual tool to help buyers imagine and visualize their future homes. With virtual staging we never make structural changes to the house like changing floors, walls or lighting. We are only inserting furniture and accessories into the photos to show the rooms as furnished. So there is no misrepresentation since the house has not been modified in any way.
Agent Myth #2: Virtual staging is against MLS rules and regulations
After having staged over 50000 homes for 90% of the MLS’s in the country, we have seen that MLS organizations have no objections with Virtual Staging as long as it is properly disclosed in the listing that the property has been virtually staged to showcase the future to potential buyers. It is also a good idea to include both before and after Virtually Staged photos for clarity.
Drew Scott, the beloved TV host from HGTV hit show Property Brothers, chooses PadStyler for 3D Renderings and Virtual Staging. Drew’s social media followers submitted photos of their outdated homes. Drew used PadStyler to showcase how these rooms could be renovated and refurnished into attractive living spaces.
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Drew’s Advice
No storage. Create a space that shows maximum function with ample storage.
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Drew’s Advice
Keeping original Character or adding Character that ties into era of home.
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Drew’s Advice
Be careful not to over-renovate. You will most likely be competing with new builds in your neighborhood. Create flow and more open concept feel.
Drew’s Advice
Utilize the space. Update with new cabinets new countertops new lighting and new flooring.
